For some, content optimization means ensuring image alt tags aren’t missing, that every page has a meta description, and the like. For a handful of others, it goes beyond that; making sure each piece of content thoroughly covers the topic at hand. The tool also offers suggestions on how you can improve the mobile-friendliness of your site. To that end, Google’s Mobile-Friendly Test tool is designed to help you determine if your site is correctly optimized for smartphones and tablets.
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Google’s search algorithm places a lot of emphasis on how mobile-friendly a site is. You can see the traffic for your pages, including the percentage of traffic your page lost since its peak. Merkle’s Schema Markup Generator tool will help create JSON-LD markups for articles, breadcrumbs, events, FAQ pages, and how-tos. The Structured Data Testing Tool will help validate the structured data of any webpage using live data or by copying and pasting code. The Counting Characters tool will provide both the character count and the pixel count to ensure you are creating meta tags that are not cut off by an ellipsis – represented by (…).
- Nonetheless, it is advisable to work with a vendor that has a strong support team, to assist both in setup and ongoing assistance.
- The remote access market has a number of players, and with so many vendors and similar offerings it can be difficult to sort through your options.
- See the Choosing a remote access solution section below for pointers to asking the right questions as you undertake the process.
- Remote access software isn’t new, so many IT professionals will have experience with this class of software.
- Your software subscription should include technical support and access to new releases of software.
- It’s worth confirming exactly what you get for your subscription since some vendors charge extra for major new product releases.
In-Depth Analysis – with a wide range of metrics available and data filters. AccuRanker is the world’s leading rank tracker for a reason. We use RankMath to power all of our sites and to generate all of our structured data automatically including review and organization based schema. It also includes a lot of features that you would otherwise only find in premium plugins. You can analyze any website or URL and once the analysis is done, you’ll get a list of actions to implement immediately.
Search engines also use it to better understand the content of an image. Screaming Frog SEO Spider is a program you can download and run on a Windows, Mac, or Linux machine. It crawls and analyzes your website looking for common SEO issues. The free version will crawl up to 500 URLs; anything above that requires a paid version.
It has more than 80 filters – including backlink, language, spam and authority based filters. The IPVanish VPN service isn’t strictly an SEO tool as it secures your connection & encrypts all of your browsing. It’s super handy for looking up huge volumes of data for thousands of URL’s in just 1 click.
You can unlock even more advanced features such as Page Optimization and Keyword Difficulty with a MozPro subscription. MozBar is a free SEO toolbar that works with the Chrome browser.
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Other metadata issues include missing, too long, or too short titles, missing canonical tag, and missing, too long, or too short description. Alternative text is used to describe an image as a means of improved web accessibility.
Data is presented in a spreadsheet format which can be exported as a CSV file for further analysis. MarketMuse employs a heatmap that visually indicates gaps in both your content and the competition, which you can exploit to your own benefit.
If social media metrics play a part in evaluating the success of your content, you’ll appreciate the ability to monitor those using this software. You find the most socially shared content on your site, which social networks favor your content the most, and compare shares to actual visits. Yoast internet explorer for windows 7 also offers limited support for structured data blocks if you’re building how-to and FAQ pages. MozPro can be set up to conduct weekly crawls and send out an alert for any new and critical issues. Some of these issues revolve around duplicate content, duplicate titles, thin content, slow load time, and missing H1.